Projects
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Meta Ads: Breakdown #2
Example: Spent £13.88, cost per purchase = £13.88, 22 link clicks, 3.02 ROAS.

Meta Ads: Breakdown #3
For example: £514.18 spent, 1,523 link clicks, 3.18% CTR, CPC=£0.22, ROAS=1.02.

Meta Ads: Breakdown #5
Amount spent: £832.49, CPC=£0.30, CTR=2.06%, 1.34 adds to cart, cost per purchase = £37.84, checkouts initiated = 46, purchases = 22.

Analytics Snapshot
Last 90 days: 3,522,206 sessions, 2.82 pages per session, ~53.42% scroll depth, 5.6 min active time spent, etc.

Search Console
September performance: 1.02M clicks, 4.46M impressions, 161 pages with first impressions, etc.

GA4 Dashboard
Example: 785K active users, 720K new users (up 142.1%), 1,365 active users per minute, etc.

GA4 iPhone Stats
Over 1,000 keywords in the query report. and the top 10 keywords having over 40,000 clicks each.

GA4 iPhone Stats
Views: 928K, event count: 2.68M, new users: 206K (up 20408%). Trend from Aug 16–Aug 22 with a big jump on Aug 21.

GSC Query Performance
Last 90 days: 66.6K clicks (+74021%), 147K impressions (+35051%), avg. position 1.7 (improved by 25).

Google Search Console
1.3M total clicks, 5.44M total impressions, 23.8% CTR, avg. position 4.6 in last 3 months, big spikes end of August.

Traffic Overview
364,000 sessions with 58,000 coming from the US within 7 days shown in GA4.

Traffic Overview
1,733 site sessions (+150%), 1,274 unique visitors (+143%), top sources: Facebook Paid (633), Facebook Organic (243), Google Organic (160), etc.

Reactivation of Accounts
122 contacted, 82 opened, 4 replies, 2 opportunities from Instantly.ai campaign.

PLIM Finance Email Outreach
3.2K total sent, 49.8% open rate, 1.6% click rate, 2.5% reply rate, 8 opportunities from Instantly.ai campaign.

Meta Ads - Additional Data #6
£832.49 spent, CPC £0.30, CTR=2.06%, 1.34 adds to cart, cost per purchase=£37.84.

PageSpeed Insights
Desktop performance at 98, plus strong Accessibility, Best Practices, SEO. Great optimization results.

PageSpeed Insights #2
Mobile performance scored 85. Accessibility, Best Practices, SEO also near ideal. Further optimization possible.
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