Projects

There's work and there's your life's work.

Workman Logo

Workman Vistor Management Site

Built in tandem with sxodstudios.com

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DBZ Electronics Logo

dbzeletronics.com

Built in tandem with sxodstudios.com

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Somos Playgroup Logo

somosplaygroup.org

Made in tandem with sxodstudios.com

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Yes or No Wheel

yesornowheel.co.uk

Made in tandem with sxodstudios.com

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PrinterTestPage Logo

printertestpage.co.uk

Made entirely by myself. Quick printer test utility site.

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TechneKaizen

technekaizen.com

Made entirely by myself. A concept around “continuous improvement.”

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Meta Ads Data #1

Meta Ads: Breakdown #2

Example: Spent £13.88, cost per purchase = £13.88, 22 link clicks, 3.02 ROAS.

Meta Ads Data #2

Meta Ads: Breakdown #3

For example: £514.18 spent, 1,523 link clicks, 3.18% CTR, CPC=£0.22, ROAS=1.02.

Meta Ads Data #4

Meta Ads: Breakdown #5

Amount spent: £832.49, CPC=£0.30, CTR=2.06%, 1.34 adds to cart, cost per purchase = £37.84, checkouts initiated = 46, purchases = 22.

Analytics Sessions Data

Analytics Snapshot

Last 90 days: 3,522,206 sessions, 2.82 pages per session, ~53.42% scroll depth, 5.6 min active time spent, etc.

Google Search Console Stats

Search Console

September performance: 1.02M clicks, 4.46M impressions, 161 pages with first impressions, etc.

GA4 Screenshot

GA4 Dashboard

Example: 785K active users, 720K new users (up 142.1%), 1,365 active users per minute, etc.

GA4 iPhone snapshot

GA4 iPhone Stats

Over 1,000 keywords in the query report. and the top 10 keywords having over 40,000 clicks each.

GA4 iPhone snapshot

GA4 iPhone Stats

Views: 928K, event count: 2.68M, new users: 206K (up 20408%). Trend from Aug 16–Aug 22 with a big jump on Aug 21.

Search Console Performance

GSC Query Performance

Last 90 days: 66.6K clicks (+74021%), 147K impressions (+35051%), avg. position 1.7 (improved by 25).

1.3M Clicks Performance

Google Search Console

1.3M total clicks, 5.44M total impressions, 23.8% CTR, avg. position 4.6 in last 3 months, big spikes end of August.

Traffic Overview Screenshot

Traffic Overview

364,000 sessions with 58,000 coming from the US within 7 days shown in GA4.

Traffic Overview Screenshot

Traffic Overview

1,733 site sessions (+150%), 1,274 unique visitors (+143%), top sources: Facebook Paid (633), Facebook Organic (243), Google Organic (160), etc.

Instantly Reactivation

Reactivation of Accounts

122 contacted, 82 opened, 4 replies, 2 opportunities from Instantly.ai campaign.

PLIM Finance Instantly results

PLIM Finance Email Outreach

3.2K total sent, 49.8% open rate, 1.6% click rate, 2.5% reply rate, 8 opportunities from Instantly.ai campaign.

Meta Ads - CPC=0.30

Meta Ads - Additional Data #6

£832.49 spent, CPC £0.30, CTR=2.06%, 1.34 adds to cart, cost per purchase=£37.84.

Performance 95 Score

PageSpeed Insights

Desktop performance at 98, plus strong Accessibility, Best Practices, SEO. Great optimization results.

Desktop Performance 85 Score

PageSpeed Insights #2

Mobile performance scored 85. Accessibility, Best Practices, SEO also near ideal. Further optimization possible.

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